A Program of La Cruz Habitat Protection ProjectWorking Toward the Long-Term Survival of the Monarch Butterfly

Our Story

Who We Are Environmental Conservationists

Forests for Monarchs (FFM), a program of La Cruz Habitat Protection Project, Inc., reforests land in and around the Monarch Butterfly Biosphere Reserve where millions of monarch butterflies spend each winter, and in the Highland Lakes Area of Michoacán, Mexico. Our goal is to help conserve the monarch butterfly winter habitat while aiding the surrounding communities in creating a sustainable livelihood supported by good forest stewardship.

The Pollinator ChroniclesYour source for all things Monarch Butterfly, Pollinator, Reforestation and everything in-between.

Webinar: Gardening for Monarchs

From Backyard Milkweed to Migratory Habitat, Join Us For a Webinar Discussion Monarch butterflies are one of the most recognizable and beloved species in North…

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Three men holding award

Celebrating José Luis Álvarez

Honored with the 2025 Humanitarian Award for Environmental Leadership We are thrilled to share that our founder, José Luis Álvarez, has been awarded the 2025…

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